Overall Top 250 RSM Index

The Top 250 represents brands who are rocking their overall social and digital performance. We track this through three primary areas: Influence, Sentiment and Engagement. Each category is cross-referenced to a weighted scale and advanced Social Insights Algorithm that provides a level playing field for all brands participating, big or small. In other words, whether your brand has one unit or more than 100 units, all are ranked as equals. Want to register your brand or restaurant business in the RSMI? You can do so for FREE right here.

Rank Brand RSMI Score Q4 2013
1 Chipotle 250.66
2 McDonald's 248.89
3 Taco Bell 246.58
4 Subway 245.61
5 Buffalo Wild Wings 241.77
6 Starbucks 241.39
7 Wendy's 237.83
8 Firehouse Subs 230.95
9 Panera Bread 230.62
10 Hard Rock Cafe 230.15
11 Jimmy John's 227.31
12 Red Mango 223.72
13 Sonic Drive-in 221.58
14 Chick-fil-A 218.47
15 Cheesecake Factory 217.64
16 Applebee's 216.10
17 Pizza Hut 215.81
18 Smashburger 214.81
19 Papa John's Pizza 212.40
20 Red Robin Gourmet Burgers 211.68
21 Outback Steakhouse 211.46
22 Bonefish Grill 210.95
23 Shake Shack 210.39
24 Dunkin' Donuts 209.34
25 Cinnabon 208.44
26 The Capital Grill 208.36
27 Sweetgreen 208.03
28 In-N-Out Burger 207.84
29 Pinkberry 206.82
30 Five Guys Burgers and Fries 206.23
31 Peet's Coffee & Tea 205.90
32 Specialty’s Café & Bakery 205.88
33 Jason's Deli 204.87
34 Jamba Juice 203.95
35 Wow Bao 203.56
36 AJ Bombers 203.54
37 Tijuana Flats 203.10
38 Yard House 202.54
39 Umami Burger 200.92
40 Green Leaf's 200.34
41 Noodles & Company 200.18
42 Maggiano's Little Italy 200.16
43 Texas Roadhouse 200.04
44 Wingstop 199.78
45 Tender Greens 199.54
46 Hooters 198.74
47 Dairy Queen 198.65
48 Which Wich 198.09
49 KFC 197.71
50 Piada Italian Street Food 197.04
51 Dave & Buster's 196.57
52 Domino's Pizza 196.43
53 California Pizza Kitchen 196.40
54 McAlister's Deli 196.25
55 Rubio's Fresh Mexican Grill 195.88
56 Lime Fresh Mexican Grill 195.28
57 Veggie Grill 195.14
58 Habit Burger Grill 195.12
59 Moe's Southwest Grill 194.51
60 Pincho Factory 194.34
61 Olive Garden 194.13
62 Salsarita's Fresh Cantina 193.97
63 Souplantation and Sweet Tomatoes 193.74
64 Tilted Kilt 193.39
65 Modmarket 193.35
66 Burger King 193.33
67 La Boulange Bakery 193.26
68 Jersey Mike's Subs 193.00
69 Bar Louie 192.88
70 Chili's 192.79
71 Penn Station East Coast Subs 192.71
72 Anthony's Coal Fired Pizza 192.22
73 Mendocino Farms 192.11
74 Yogurtland 192.06
75 Carl's Jr. 192.01
76 Le Pain Quotidien 191.95
77 Schlotzsky's 191.84
78 Cava Mezze 191.44
79 Pitfire Artisan Pizza 191.38
80 Arby's 190.80
81 Zoës Kitchen 190.70
82 Twisted Root Burger 190.35
83 Twin Peaks 190.25
84 Raising Cane's 190.02
85 Boudin Sourdough Bakery & Cafe 189.39
86 Mendocino Farms 189.27
87 Bruxie 189.26
88 Cava Mezze Grill 189.13
89 Chop't Creative Salad Company 188.95
90 Zaxby's Restaurant 188.71
91 El Pollo Loco 188.70
92 Huahua's Taqueria 188.66
93 Whataburger 188.56
94 The Coffee Bean & Tea Leaf 188.16
95 MOOYAH Burgers, Fries & Shakes 187.67
96 Alamo Drafthouse 187.45
97 Fatburger 186.88
98 Wolfgang Puck 186.72
99 Seasons 52 186.19
100 Rita's Italian Ice 186.13
101 BD's Mongolian Grill 186.00
102 Quiznos 185.98
103 Mellow Mushroom 185.87
104 P.F. Chang's 185.79
105 Qdoba Mexican Grill 185.44
106 La Brea Bakery 185.30
107 Freshii 185.12
108 Sakaya Kitchen 184.87
109 Native Foods Café 184.22
110 Pei Wei 183.76
111 Brio Tuscan Grille 183.57
112 Rainforest Cafe 183.40
113 Caribou Coffee 183.24
114 Jack In The Box 183.06
115 On The Border Mexican Grill & Cantina 182.81
116 Boloco 182.77
117 Baskin-Robbins 182.51
118 Nando's Peri-Peri USA 182.32
119 Uno Chicago Grill 182.25
120 Taco John's 182.22
121 Krispy Kreme 182.20
122 Hardee's 182.15
123 Giraffas 181.85
124 Famous Dave's 181.82
125 Sbarro 181.77
126 Tasti D-Lite 181.58
127 Roti Mediterranean Grill 180.85
128 La Madeleine 180.70
129 America's Taco Shop 180.31
130 The Protein Bar 180.10
131 Denny's 180.03
132 Johnny Rockets 179.90
133 A&W Restaurants 179.03
134 Auntie Anne's 178.71
135 IHOP 178.65
136 Capriotti's Sandwich Shop 178.55
137 T.G.I. Friday's 178.37
138 Cold Stone Creamery 178.02
139 Zoup! Fresh Soup Co. 178.00
140 Burtons Grill 177.38
141 Baja Fresh 176.72
142 Au Bon Pain 176.56
143 800 Degrees Pizzeria 176.53
144 Potbelly Sandwich Shop 176.15
145 Little Caesars Pizza 176.14
146 Jimmy Buffett's Margaritaville Caribbean 176.06
147 White Castle 176.05
148 Genghis Grill 175.73
149 Romano's Macaroni Grill 175.72
150 Red Lobster 175.09
151 Jimmy'z Kitchen 174.75
152 XOCO 174.67
153 Wildflower Bread Co. 174.47
154 Taco Cabana 174.15
155 Popeyes 174.14
156 Boston's Restaurant & Sports Bar 173.82
157 The Cheese Course 173.75
158 True Food Kitchen 173.46
159 Original Joe's 173.27
160 Monical's Pizza 173.27
161 Zinburger Wine & Burger Bar 173.00
162 5 Napkin Burger 172.79
163 Boulder Baked 172.38
164 Del Taco 172.35
165 Benihana 172.26
166 Buca di Beppo 172.25
167 HuHot Mongolian Grill 171.91
168 Truluck's 171.72
169 Pizza Fusion 171.70
170 BJ's Restaurant & Brewhouse 171.60
171 Rosati's Pizza 171.32
172 Freebirds World Burrito 170.57
173 The Counter Burger 170.47
174 Corner Bakery Cafe 170.44
175 Mimi's Cafe 170.33
176 Ruby Tuesday 169.75
177 LYFE Kitchen 169.50
178 Einstein Bros Bagels 169.49
179 Taco Bueno 168.90
180 California Tortilla 168.39
181 Tony Roma's 168.13
182 Blaze Pizza 167.97
183 Cracker Barrel 167.47
184 Morton's The Steakhouse 167.30
185 Coffee Beanery 167.11
186 Naked Pizza 166.99
187 Tropical Smoothie Cafe 166.82
188 Elephant Bar Restaurant 166.31
189 Texas Steakhouse & Saloon 166.07
190 Cousins Subs 165.99
191 Steak 'n Shake 165.59
192 Pie Five Pizza 165.19
193 Paradise Bakery 164.81
194 Golden Corral 164.76
195 Kaldi's Coffee 164.75
196 Bubba Gump Shrimp Co. 164.27
197 Dickey's Barbecue Pit 164.10
198 Robeks 163.93
199 Krystal Burger 163.84
200 MAD Greens 163.80
201 Papa Murphy's Pizza 163.22
202 Carrabba's Italian Grill 162.70
203 Bruegger's Bagels 162.51
204 Whiskey Girl 162.30
205 Culver's 161.64
206 Boombozz Pizza 161.08
207 Uncle Maddio's 160.89
208 Bertucci's 160.79
209 Fuddruckers 160.24
210 Z'Tejas Southwestern Grill 160.15
211 Blanc Burgers 160.10
212 Crazy Pita 160.04
213 Eat'n Park 159.62
214 Così 159.25
215 McCormick & Schmick's 159.00
216 Kapow! Noodle Bar 158.59
217 Muscle Maker Grill 158.57
218 Legal Sea Foods 158.36
219 YEAH! Burger 158.16
220 The Melting Pot 157.70
221 Bob Evans 156.99
222 Village Burger Bar 156.79
223 Duffy's Sports Grill 156.73
224 Offerdahl's Café Grill 156.68
225 First Watch 156.56
226 Wing Zone 156.53
227 Tokyo Joe's 155.90
228 Panda Express 155.87
229 Mama Fu's Asian House 155.43
230 BRAVO! Cucina Italiana 155.33
231 Boston Market 155.24
232 Quaker Steak & Lube 154.67
233 Harry Caray's Italian Steakhouse 154.26
234 Menchie's Frozen Yogurt 153.13
235 Pita Pit 153.01
236 Searsucker 152.51
237 Wienerschnitzel 152.22
238 Pacific Catch 151.31
239 Burger & Beer Joint 150.33
240 Stir Crazy 149.53
241 Nature's Table 149.49
242 Shula Burger 149.35
243 Freddy's Frozen Custard & Steakburgers 149.15
244 Shoney's 148.97
245 CRAVE Restaurant 148.67
246 Smoothie King 148.25
247 Phillips Seafood 148.11
248 Church's Chicken 147.91
249 LongHorn Steakhouse 147.70
250 Kona Grill 147.66
     


Ranking represents three primary aspects of tracking in Social media. Digital brand interaction, consumer sentiment and social audience growth, and overall Klout score. Max score of 100 in each category. All data and research analytics by DigitalCoCo.com and RSMIndex.com

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