The game, The Noid’s Super Pizza Shootout, goes live August 8. Consumers who play the game and “Like” Domino’s Facebook Pagehave a chance to win one of 10,080 free pizza coupons, which are given out each minute to the highest round score.
Domino’s introduced the Noid in TV commercials in 1986. The character, which wears a red superhero suit and sports rabbit-like ears, was created by Will Vinton Studios. The outfit was also behind the California Raisins. In the Noid ads, the character was presented as a villain, constantly trying to steal the pizza, hence the tagline “Avoid the Noid.” Fittingly, the game, introduced to celebrate the character’s 25th anniversary, sports the classic 8-bit look of the time. Read More