Small businesses need to get in touch with their inner app developer. People spend inordinate amounts of time with their phones, even bringing them to bed and to the toilet. So why not be where your customers are?
According to an infographic created by Bizness Apps, people have spent nearly an hour more on mobile apps thus far this month than they have on the mobile web. And 79 percent of smartphone owners use their phone while shopping. Indeed on Cyber Monday, Amazon’s mobile app saw a 171 percent increase in mobile traffic. But, proving that people like to use their smartphone to comparison shop in stores, Amazon saw mobile traffic go up by 222 percent on Black Friday. Read More