Things are changing faster than ever.
Technology is transforming every aspect of how we communicate and now more than ever; change is really the only constant. But with so many new technologies and ways to connect, it's easier to lose sight of the fact that we are still all human at the core, and all with the same basic needs.
Business has always been about these human needs, and it has always been social. Relationships were, and will continue to be, at the center of every successful business.
So why do we tend to focus so much on followers in social media? In reality, they don't mean anything.