Pizza Hut: Mobile Orders Surpassing Online Orders

Photo Credit: Pizzahut.com

Photo Credit: Pizzahut.com

As Pizza Hut marks the 20th anniversary of its first online order — offering 50-percent off through Jan. 10 — Kevin Fish, senior manager of eCommerce Technology, said there are "no signs of slowing" in the digital space.

Currently, 30 percent of Pizza Hut's sales come from digital channels. Half of those are from mobile. To meet the growing demand, the company recently reintroduced its mobile apps for Android, iPhone and tablets, as well as its mobile website. The new apps allow for faster ordering, according to the company, and are GPS enabled to offer deals based upon user location. Read More