When is the last time you downloaded an app? Don't you remember the days of app downloading happening on a daily basis? Or scrolling through pages and pages of apps on your iPhone home screen. According to data, more than half of smartphone owners use their apps every single day but 65.5% of users are not adding new apps.. So what's going on here?
Well, after the mobile app boom of 2008, our app-stores are full of options, making consumers rather lost in the mix. So how do you get your app to be visible and downloadable? You have to come up with an idea that no smartphone user can go without. Facebook, Twitter, Youtube and Instagram have permanent parking spots on all smartphones, only way to get your app there is to become the 'next big thing.' Read more here.