Google Makes Mobile Ordering Even Easier

Consumers no longer have to scramble through the yellow pages or dial 411 on their telephone devices to find the number of a local restaurant. Google continues to evolve their search engine, especially when it comes to finding restaurants. Not only is the search engine integrated with Yelp, now so are multiple mobile ordering platforms.

Six well-known companies are as follows -- Seamless, Grubhub, Eat24, Delivery.com, BeyondMenu and MyPizza.com. What google has done is offer users the ability of tapping on a section called "Place an order." They are then redirected  to the search site and enables them the opportunity of not only seeing their choices of food and restaurants but also the delivery preferences. 

Looking back at 2012 and 2013, $25 million and $46 million were supplied in food ordering companies. But the growth potential for this segment continues to increase– in 2014 a whomping $600 million was invested. Yet, most consumers are still calling in to place their orders. That is sure to change in the next couple of years as we continue in this technological era.  Read More